WordPress Website Development Company in Chennai

SEO is constantly changing, as same as the other areas in the tech industry. As Google collects more data about us, search results have become more precise, well-timed, and tailored than ever. As such, the SEO ’s job today is more than keywords and backlinks. It’s more than meta tag optimization. It’s more than even content. As search engines make every effort to improve the quality of search results, several ranking factors shift forms, others go down into the void, and totally new ones arise out of nowhere. To help you stay in front of the competition in 2018, here’s a list of the most famous gaming changing trends. Rich Snippet The two types of snippets are rich snippets and regular snippets. Both include a clickable title, a URL, and a meta description. Rich snippets have more strong titles that include pipe symbol instead of a hyphen, reviews, and an image. The proper formatted rich snippets get more clicks and have a higher click-through rate(CTR), which in tur...

Here are the mistakes made by business people that should completely ignore them to grow your online presence. To keep the online presence of your business, be careful to avoid these common mistakes. Ignoring local SEO Most of the internet users searching for local businesses online, business owners cannot afford to ignore local SEO . Local SEO helps you attract customers who are looking for your business online. By optimizing your site based on local SEO, you can help your customers easily find your business. Besides the customers attracted to buying your products and services, you can also reach the new audience interested in the products or services offered by your business. Tips to boost your local SEO : Verifying your Google My Business listing Embedding a Google Map in your website Optimizing the meta tags and website content for local keywords Using consistent contact details across all your online profiles Misunderstanding Customers Giving customers wha...

Appearing in the top position of the search engine results is the main objective of all the search engine optimization activities. Search engines consider various factors to rank a website in search results. Site speed and HTTPS are the important factors to get placed on the first page of search results. Though most of the search engine marketing experts have knowledge of the factors that affect the search rankings, many still have some confusion on which is the right option. They end up targeting the wrong factors and keep on struggling to reach the top position. Here are the two important ranking factors that we have to focus: • Dedicated IP address that affects the page speed • SSL certificate that ensures the safety of the website 1. Impact of Dedicated IP address on search engine rankings First, we should confirm with the hosting company what type of IP address has been assigned to our website. Basically, there are two types of IP addresses: Shared IP address...